Introducing Best Practices, an education hub for creators on Instagram

We're committed to helping creators use our apps to connect with audiences, create content they like, and achieve their goals. Today, We introduce best practicesan in-app educational destination for creators on Instagram.

Located in professional dashboardBest practices provide the information you need to improve your content and grow your audience. We cover topics in the five areas creators care about most: creation, engagement, reach, monetization, and policies.

• The Creation category tells you how often to post, how to get more attention with your content, how long your Reels should be, and more. We'll also demystify features like trending audio and hashtags.
• See Engagement for advice on how to relate to your audience and tips on understanding your engagement metrics.
• Go to the Reach category to learn more about our algorithms and the relationship between Reels and follower growth.
• Monetization will help you understand the different ways you can make money on Instagram.
• The Policies category helps you navigate the community guidelines and policies that keep Instagram positive, safe, and inclusive.

JavaScript is required for this slideshow.

In addition to general advice, each category contains personalized tips to give you an idea of ​​how your account performs in the category. We also provide educational videos from creators who have grown and succeeded on Instagram.

Starting today, best practices for creators will be made available and we will continue to expand in the coming months. We want to make sure creators have the resources they need to succeed on Instagram. That's why we continually update best practices to ensure they comply with our latest guidance. To learn about all the other features we've built to help creators grow, take a look here Instagram for YouTubers.